Developing iOS apps begins with clarity: identifying the target users, defining the core purpose, and selecting the scenario to address in the initial release. A thorough discovery phase clarifies the MVP scope, guides the choice of architecture, and prevents features that look good on paper but fail to enhance actual usage.

After the foundation is in place, attention moves to how the UI behaves, performance, and reliability across different iPhone models and iOS versions. Uniform navigation patterns, robust state handling, and well-planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable growth after the App Store debut.